Our Approach
At Illuminated Personal Brand Strategy, we believe the most powerful brands are built from the inside out. Success lies in authenticity, connection, and using empathy to understand your values, passions, and vision. We then expand our view to gain external perspectives from your audience and clients.
This balanced approach helps you uncover what makes you unique and position your personal brand in a way that feels true to who you are while effectively connecting with people and achieving your growth goals.
The Result:
a personal brand that inspires and connects
When we work together, the result is more than just a brand—it’s a personal brand that reflects your values, your voice, and your unique point of view.
Internally, your brand will inspire confidence, alignment, and passion, helping you show up authentically in everything you do.
Externally, it will attract the right opportunities, clients, collaborators, and followers—people who resonate with what you represent and are excited to be part of your journey.
What we create
Personalized, custom approaches are offered to all our clients. Our capabilities include:
Strategic Positioning
Website Creation
Brand Design
(including logo, font etc.)
Social Media Design & Management
Are you..
Who we work with

COACHES
The coaching industry is crowded with clichés, but we help you break through. Illuminated helps you define a unique brand voice that stays true to who you are and resonates with your ideal clients. We don’t just do marketing—we give you a strategic guide to authentically communicate your value and attract the right people.

ENTREPRENEURS & CREATIVES
If you’re a solo entrepreneur, creative professional, or thought leader, we can help you build a personal brand that aligns with your vision and amplifies your unique story. Whether you’re just starting or looking to refine your presence, we’ll guide you in creating a brand that resonates with your audience and opens new doors.

BUSINESS OWNERS & LEADERS
If you’re running a business and want your personal brand to align with your company’s mission, we can help you bridge that connection and elevate both your personal and professional presence in the marketplace.

PROFESSIONALS & INDUSTRY LEADERS
For those looking to elevate their professional image or establish thought leadership, we offer personalized coaching to help you build credibility, authority, and a lasting impact. We help you craft a personal brand that speaks to your expertise while remaining authentic and relatable.
SEND A MESSAGE
Let's start the conversation about how we can bring your personal brand to life. Message below or email at kat@illuminatedstrategy.com.
MESSAGE US:
why Illuminated personal brand coaching?
At Illuminated, we don’t just build brands—we build authentic, human-centered brands. Your personal brand is a reflection of who you are, and we believe it should be built on a foundation of empathy, care, and deep understanding.
By taking a holistic, inside-out approach, we create strategies that are both deeply personal and strategically effective. Whether you’re just starting your journey or looking to elevate your personal brand to the next level, we’re here to help you navigate that process with clarity, confidence, and authenticity.